Messaging Consent & Opt-In Rules

Messaging someone on WhatsApp requires their consent first. Onbbits tracks this through opt-in and opt-out status, so you stay compliant automatically

Why This Exists

WhatsApp requires businesses to get consent before sending messages, especially broadcasts. Meta accepts any method of obtaining consent, as long as it’s genuine and the person gave you their number specifically to hear from your business.

How a Contact Opts In or Out

Onbbits tracks this by watching for specific keywords in the messages a customer sends you. By default, a customer sending Start or Opt In opts them in, and sending STOP, Opt Out, or OUT opts them out. Once set up, this happens automatically — no manual work from you.

What Happens Once Someone Opts Out

Once a contact opts out, Onbbits automatically keeps them out of your broadcast campaigns, so your next campaign skips them on its own. Direct conversations still work as normal, though. You can still:

Related Articles

How to Add and Update a Contact

How to Import and Export Contacts

How to Search and Filter Contacts

How to Manage Contact Opt-In/Opt-Out Settings

What Is a Contact in OnBBits?

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